Roman Kopytko

Enterprise AI / devtools: cloud development environments and AI coding agents. In June 2026, OpenAI announced its intent to acquire Ona.

• Own, build and operate much of the GTM infrastructure behind the company’s enterprise motion: account targeting, tiering, BDR workflows, multi-channel end-to-end campaigns, reporting, and lead management.
• Turned fragmented GTM activity into a more repeatable, signal-driven growth motion across ABM, outbound, paid media, lifecycle, CRM, enrichment, routing, attribution, and campaign operations.
• Build and connect systems to unify account intelligence, product signals, campaign engagement, and CRM data so inbound and outbound motions can prioritize the right accounts, personalize outreach, and create higher-quality pipeline.
• Use AI to build and implement automations that improve GTM execution: account research, outbound support, reporting, campaign analysis, and operational follow-up.

• Build AI-native GTM software for lean B2B growth teams; currently a product for teams managing paid acquisition across multiple channels without the headcount, operating process, or analytical infrastructure of a larger marketing organization.

Reporting to Head of Demand Gen/Growth · 8-figure revenue, devtools / data-streaming startup

• Co-owned pipeline creation during Redpanda’s growth from roughly low-7 to mid-8 figures in revenue, with GTM operating around 3x pipeline coverage and outbound contributing ~40% of pipeline.
• Built and led growth systems across ABM, outbound, account intelligence, CRM, enrichment, campaign operations, and SDR support for an enterprise data-streaming company.
• Architected AI-assisted outbound and account research systems that reduced manual campaign and research work by an estimated 25–35% per FTE.
• Scaled 1:1 account-based campaign execution across 20+ GTM team members without additional headcount through repeatable workflows, research systems, and personalization infrastructure.

Reporting to VP of Marketing · 7-figure revenue, adtech startup

• Led the build-out of the demand generation function from scratch, establishing brand awareness in a competitive space dominated by incumbents.
• Consistently surpassed pipeline growth targets by 130%–178%, achieving 2022 goals by Q3.
• Generated 8 figures in marketing-qualified pipeline in 2022.

Executive Leadership Team · 7-figure revenue, VC-backed automated-retail startup

• Reporting directly to the CEO, restructured and led the marketing function around end-to-end revenue lifecycle management for WithMe and its subsidiaries, PrintWithMe and SipWithMe.
• Team contributed 25–30% of the company’s opportunities and closed-won revenue, with a focus on demand generation.
• Tripled marketing revenue contribution year-over-year, achieving a 3.9x marketing ROI and record pipeline growth.

Reporting to CMO · 9-figure revenue, fintech (NYSE: ENFN)

• As Global Head of Demand Generation, led the creation and scaling of demand generation strategies across APAC, EMEA, and the Americas.
• Managed a $1M+ budget and supported Enfusion as it reached a $1.5B valuation prior to its IPO in October 2021.
• Managed a team of FTEs across the US and India, alongside freelance and agency resources.

Reporting to VP of Marketing · 8-figure revenue, fintech startup · first hire on the demand team

• Launched multi-channel ABM programs, leading to a 4x increase in MQL growth in key verticals.
• Drove demand generation efforts that resulted in a 3x ROI and delivered a record-breaking 2019 pipeline.